The Today Show – St. Jude Appearances

Since 2013, I have made regular appearances on the TODAY Show to promote philanthropy. As the company spokesperson, I accompany a patient of St. Jude Children’s Research Hospital, our national charity, to highlight our donation and the hospital’s good work. As part of the appearance, we also make a donation to the Toy Drive to help even more kids have a better holiday. Generated, on average, over 2.1 million impressions annually, but also fostered workplace pride among our team members and goodwill among our customers.