2017 Influencer Program

Influencer marketing has become an integral part of the marketing mix, as 86% of marketers across industries are now using influencer programs. According to multiple sources, 52% of marketers are leveraging multiple influencer types (e.g., micro, macro, etc.), and 32% are shifting from one-off campaigns to an “always on” influencer strategy. (Sources: WMI, L2)

In 2017, we worked with 246 influencers who collectively generated nearly 1,000 assets, over 541 million impressions, and 27 million engagements.

Josh Darnit

Influencer Josh Darnit created this video in which his kids steal the spotlight from giving the perfect gift, which generated 25,000+ organic views (Kay).

Cody Johns

Influencer Cody Johns created this video in which he reflects on some of the milestones of his relationship while finding the perfect gift to give his wife in celebration of their most special moments together – reflective of the sentimental and high quality experience at Jared, which generated  impressions (Jared The Galleria of Jewelry).

Nilla Leifers

Influencer Nilla Leifers created this video about a romantic and special day for fashionista brand, Zales, which generated 35,000+ organic views.